Brooke Evans, Partner & CMO

Brooke Evans is a founding partner of Bentley Legacy and has helped lead the company’s growth since 2013. She provides strategic leadership across hotel development, branding, sales and marketing, operations, and capital improvement initiatives for Bentley Legacy’s portfolio of hospitality assets.

Brooke oversees property repositioning and renovation projects from concept through completion, collaborating with ownership groups, designers, architects, and operations teams to execute successful renovations, rebranding efforts, food and beverage concepts, marketing strategies, and guest experience enhancements. Her ability to balance design, operations, and commercial strategy has helped maximize the long-term value of each asset.

Prior to co-founding Bentley Legacy, Brooke led the North Texas On-Premise Division for Republic National Distributing Company, managing a $40 million business, more than 70 sales professionals, over 200 supplier relationships, and approximately 2,000 hospitality accounts. She holds the Wine & Spirit Education Trust (WSET) Level 3 Award in Wines, is a Certified Specialist of Wine (CSW), and has completed Level 2 of the Master Sommelier program, providing specialized expertise in luxury food and beverage programming and wine-focused hospitality experiences.

Brooke earned a Bachelor of Science in Restaurant, Hotel and Institutional Management from Texas Tech University and brings extensive experience in hotel operations, sales, catering, and hospitality development.

Brooke Evans

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